Andy Warhol, also known as the Prince of Pop, was one of the most important artists of pop art which became extremely popular in the second half of the 20th century. He is best remembered for his paintings of Campbell’s soup cans but he also created hundreds of other works including commercial advertisement and films.
Warhol graduated from high school and went to Carnegie Institute of Technology, where he graduated in 1949 with a major in pictorial deign. During his colleges years Warhol discovered the blotted-line technique. The technique required Warhol to tape two pieces of blank paper together and then draw in ink on one page. Before the ink dried, he would press the two pieces of paper together. The result was a picture with irregular lines that he would color in with watercolor.
After college Warhol moved to New York and quickly earned the reputation in the 50’s for using blotted-line technique in numerous commercial advertisement. Some of his most famous ads were for shoes for I. Miller, but he also drew Christmas card for Tiffany & Co.
Israel Miller started his career as a designer and maker of shoes for the theatrical profession in New York. He established the I. Miller Shoe Company, which not only designer and manufactured women’s shoes, but became a leading importer of shoe with a national chain of over 200 retail stores, which were active throughout the 1920’s-1960’s. In the mid 50’s the I. Miller cpm[any hired artists Andy Warhol on a retainer as their chief illustrator.
Tiffany & Co. was founded by Charles Lewis Tiffany and Teddy Young in New York city as was a stationary and fancy good emporium. The store initially sold a wide variety of stationary items. Warhol had designed a book of holiday greeting cards for Tiffany & Co.
In the summer of 1955 Warhol’s career as a commercial artist took a new turn when Gene Moore hired him to provide artwork for the windows of the Bonwit Teller department store. Moore had arrived in New york hoping to become a fine artist, and had ended up a window dresser.
Life magazine had become one of America’s most popular magazine. The Life magazine spread was Warhol’s first major coverage in a national magazine. The article in the magazine was featuring shoes and Warhol was the illustrator.
Warhol became famous for his avant-garde Pop Art paintings and screen printings.
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